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Reliable research starts with sound sampling.

Whether its face-to-face interviews in Tokyo, online surveys in North America, or social media conversations worldwide, understanding who you're targeting is just as important as what's being said.

Consequently, we sample from a variety of sources, including: online, social media, internal/external sources, intercept, or some hybrid in between. We can also create and manage a proprietary marketing research online community (MROC) tailored specifically for your business.

Use Cases

DataCollectionTechniquesResizedW500

Mobile
Social
Behavioral

Integrated
"Big Data"

Online
Surveys

Telephone
CATI, IVR

Mail
Surveys

Face-to-Face
"Clipboard" Interviews

We take a rigorous, contextual approach to determining the appropriate sampling relative your target audience and data collection mode.

Then with access to a sample universe of more than 35 million potential respondents around the world, we develop the sampling frame and effectively interview the people you want. From hard-to-reach segments to general population, we collaborate with you to determine the criteria find the right people.

Using Panelytics We can also design, recruit, and manage a proprietary marketing research online community specifically for your business.

With Panelytcs . . .
...

TM

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